16 Apr 2025
(A Powerful Tool for Finding Verified Amazon FBA Suppliers)
If you’re an Amazon seller looking to scale your business, you already know that sourcing the right products from trusted suppliers is critical. While platforms like Alibaba dominate the conversation, there’s one hidden gem that often goes overlooked — Wholesale Central.
In this guide, you’ll learn how to use Wholesale Central for Amazon FBA sourcing, find reliable Amazon FBA suppliers, and avoid common pitfalls that new sellers make when navigating wholesale directories.
Wholesale Central is a free online directory that connects wholesale suppliers with retailers and eCommerce sellers. Unlike other platforms that charge membership fees, Wholesale Central provides free access to thousands of wholesale suppliers, many of whom are based in the U.S.
For Amazon FBA sellers, this platform offers a unique advantage:
No middlemen
U.S.-based suppliers (faster shipping, easier returns)
Low MOQ options
Potential for exclusive wholesale deals
Most new sellers head straight to Alibaba for sourcing. However, the competition is fierce, and communication issues, long shipping times, and import fees can eat into your profit margins.
Here’s where Wholesale Central stands out:
Find Amazon FBA wholesale suppliers based in the U.S.
Source products with faster delivery times, ideal for replenishing FBA inventory
Avoid language barriers and complicated international shipping logistics
Discover niche product categories that your competitors may overlook
Using Wholesale Central allows you to diversify your supplier base, which is essential if you want to build a sustainable Amazon business.
Go to wholesalecentral.com and use the search bar to type in your product niche. For example, if you’re interested in “fitness gear” or “pet supplies,” enter those keywords to find relevant wholesale listings.
Browse through the list and filter by:
Product category
Supplier location
Minimum order quantity
🔍 Pro Tip: Add the term “Amazon FBA” in your supplier outreach emails to let them know you’re selling on Amazon. Many suppliers are already familiar with Amazon’s fulfillment model and may offer prep services.
Not all suppliers on Wholesale Central are ideal for Amazon FBA. When browsing suppliers, check for:
Business credentials (Are they verified wholesalers?)
MOQ and pricing (Does it fit your budget?)
Shipping times (Crucial for Amazon FBA timelines)
Product quality (Request samples before placing large orders)
📦 If a supplier mentions “FBA prep services,” that’s a bonus — they’ll label, pack, and ship products directly to Amazon fulfillment centers.
Once you identify potential Amazon FBA suppliers, send a professional inquiry. Include:
Your brand/business name
Your interest in a specific product
Whether you sell via Amazon FBA
Questions about pricing, MOQ, shipping, and prep services
💡 Pro Tip: Even if a supplier doesn’t advertise Amazon support, many are willing to adapt if you explain the FBA process.
Track Product Trends: Cross-reference supplier products with Amazon bestsellers using tools like Jungle Scout or Helium 10.
Avoid Retail Arbitrage Products: Stick with true wholesale — not retail items being resold at inflated prices.
Build Relationships: Reliable Amazon FBA wholesale suppliers often offer better deals to repeat buyers.
Wholesale Central is an underrated goldmine for Amazon FBA sellers who want to work with U.S.-based suppliers, skip overseas shipping delays, and tap into unique product categories. Whether you’re a beginner or scaling your private label brand, this platform can give you a sourcing edge over your competition.
The key is to research wisely, reach out professionally, and build lasting partnerships with quality Amazon FBA suppliers.
